Monday, July 03, 2006

Internet Marketing Book Review - Part 4

Internet Marketing Book Review Part 4

Use Keyword Analysis to Find A Hungry Market

On previous post I have explained where to find your NICHE market. In this post I will tell you where to find A Hungry market that are looking for your product.

1. Yahoo Search Marketing Keyword selector tools(formerly known Overture)

This tools is a good place to start your investigation and it is FREE.
The keyword selector tools will tell you how many people have search for that particular term in Yahoo Search over the last month.

It will also show you the related words and phrases and tell you how many times those terms into the free search engine over the last month.

It will give you ideas and pictures of demand of your solution. The tools is FREE at

www.inventory.overture.com/d/searchinventory/suggestion

Narrow down your focus with Wordtracker

Wordtracker is more sophisticated, comprehensive tool that will help your further your research by showing you "not only what people are searhing for, but also how many other website are competing with the same audience"

For example for terms "Gardening tips" there are 3000 search for a month. That is pretty good but the competing sites telling about 'gardening tips' is about 12,000,000....Wow that is a huge competition.

another example terms "bonito jogo Nike" was search 3500 a month with only 3 websites is competing....that is a NICHE market.

You can try wordtracker here

It is not FREE but you can have a TRial run. I suggest you dig a lot of keywords from Overture first and then when you have a collection of keywords that you can start using wordtracker. This will save you money.

Until next post...

Internet marketing book review

1 Comments:

Blogger Unknown said...

Hi..!!
Very well written post..
Good Effort..

James William……
Online Advertising

1:01 AM  

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